We explore the meaning of your business or organisation by asking why you do what you do and what will make you keep doing it. Only when we have that “heart” vision, do we develop a contemporary communication road map to take you there.
Good design subtly guides and influences the way we live. Our in-house studio is experienced at clever visual story telling, through postcards, posters, magazines, brochures and books, signage and merchandise.
Digital communication means connecting with a global online audience of 2.4 billion internet users…and counting. Our in-house digital strategists and web designers create functional, mobilised websites, Apps and Search Engine Optimised campaigns to put your unique fingerprint on the planet.
Content marketing creates useful and engaging content (stories, photographs, video, art) that is distributed online to position your brand where people are – not where you think they should be. It acknowledges that 70% of purchasing decisions are made before anyone enters a store, usually on SmartPhones and tablets.
Your brand is your story, that very personal journey that only you own. Through concise messaging and the creation of a visual brand identity – a logo, a tagline, a colour palette and a style guide – we make your story come alive.
Professional public relations is the art of crafting a positive story and then promoting it to print, radio and TV through media releases, media briefings, launches, familiarisation tours, press conferences and of course social media – Facebook, Twitter and Instagram.
We see advertising as one part of a fully integrated campaign, not the complete solution. We can make communication budgets work better by copywriting, designing and producing strategic print, radio, TV, outdoor and digital advertising.
Understanding a customer’s needs and giving them what they want is the essence of marketing. We use research – face-to-face surveys, workshops, focus groups – to determine what your customers think then create innovative positioning and engagement strategies.