Fuller brings LIV Golf to life

This month, we were thrilled to partner with the South Australian Tourism Commission (SATC) on another brand activation — this time, to bring the LIV Golf Tournament to life.

The LIV Golf Tournament made its Australian debut at the Grange Golf Club and was held from Friday 21 April to Sunday 23 April. 

In the lead-up to the event, SATC approached Fuller to develop 3D artwork to be placed on a billboard in Bourke Street Mall Melbourne, designed to align Adelaide with the fun, fast LIV Golf brand: ‘LOUDER. BETTER. FASTER. SHORTER’. 

LIV Golf | 3D Billboard from Fuller Brand Communication on Vimeo

In the week leading up to the event, Fuller, in partnership with Enque Agency, developed an activation at Adelaide Airport to excite people arriving into Adelaide for the event. 

 

LIV Golf activation

 

As part of the activation, we dressed the baggage carousels and created a mini golf activation in the arrivals area of the airport. 

 

LIV Golf activation

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