B Corp certification isn’t just a badge; it’s a rigorous, evidence-based process that evaluates how a business operates across governance, employees, community, environment, and customers. To stay certified, companies must requalify every three years – and the standards only get tougher. So this milestone reflects not only consistency, but progress.
Since first certifying in 2020, we’ve embedded B Corp values across our agency – from carbon neutral practices to better procurement, workplace wellbeing, and social impact.
Over the past three years, we’ve proudly developed our first Reflect Reconciliation Action Plan, deepened our support for First Nations partnerships, and continued our commitment to working with underserved populations with more than 30% of our clients coming from disability, aged care, environmental, indigenous and regional not-for-profit organisations.
We also achieved our lowest carbon footprint yet in 2023–24, verified through our ongoing Climate Active carbon neutral accreditation – which covers everything from our office footprint to staff commuting and working from home energy consumption.
We’re proud to have reached this milestone, but the work continues. B Corp or not, we will continue to strive to be a responsible business and a supporter of all cultures, lived experiences and perspectives – so that we can leave the world in a slightly better place for future generations.
You can find out more about what it means to be a B Corp in our article here.