The expectations of brand websites have grown exponentially in recent years.
A majority of your customers will visit your website before making a purchase. From e-commerce websites to complex, information heavy websites, our team of specialist web developers, SEO specialists and UX designers will ensure that your site makes the best impression possible to turn consideration into purchase.
Fuller has the in-house web design expertise to build an online platform that meets your business goals and objectives, whilst putting users at the heart of our thinking. Our preferred CMS are Shopify and WordPress, building with the latest best practice coding and UX thinking.
Building Websites
As with every Fuller project, we begin with strategy as the foundation of every website project. No matter how big — or small — our tried-and-tested five-stage website development process ensures your website can be delivered on time, on budget, and to the highest standards.
From navigation to copy and imagery, we work closely with your team to identify your current website’s strengths and the weaknesses that you need to address for a greatly improved website.
Our website designers collaborate with our in-house strategists, copywriters, video producers and photographers to create a seamless process and consistent look and feel for your site.
Our websites are built using best-practice industry standards, ensuring your site is accessible, fast and simple for your team to manage ongoing.
User Experience
At Fuller, User Experience (UX) design shapes every element of our website process, from navigation to content layout.
Our stakeholder engagement workshops and broad research capabilities enable us to discover your target users’ needs, pain points, and current behaviours. These insights inform website UX design decisions that support seamless user journeys, positive brand engagement, and lead to behaviours that achieve your business objectives.
Along with the visual appeal of the user interface (UI), we consider accessibility when building all websites, and can meet minimum to maximum compliance or certification under the Web Content Accessibility Guidelines (WCAG), an internationally recognised set criteria which assess accessibility compliance for digital products.
Website Hosting & Maintenance
Every website needs a home, and Fuller can offer hosting plans and backup services for your website on our Australian-based servers.
To ensure your website remains up to date and functioning at its optimal level, our team constantly monitors your site with our website hosts and undertakes regular platform and plugin updates to ensure your website is always performing at its best.
We also offer ongoing website support retainers for updates and changes to your online presence.
SEO Strategy & Implementation
In our digital age, optimising your website for SEO is no longer an option, it is essential for your brand to succeed.
SEO involves enhancing your website to increase its visibility in search engines, which drives more potential customers or supporters to your website. As part of our website services, our team implements SEO strategies on all of our website builds.
Ready to build your next website? Get in touch.